ABSTRACT
The study investigated the influence of educational broadcasting on academic performance of secondary school study in Abraka, Delta State. The broadcast media has immediacy capabilities by presenting educational programmes in such a connecting cord binding students with the producers of the programme with passionate experience. The study adopted learning theory. The study used survey design to generate response from respondents and questionnaire was administered to 50 students. The study used simple percent method to analyze the data received from the field. Consequently, the study concluded that the frequency at which students watch/listen to educational broadcasting if relatively high which shows a positive results; educational broadcasting Provides entertainment and educative function of the mass media; educational broadcasting improve academic performance and add to their learning, students are inspired by the reason of the quality of students used to produce educational broadcasting and the This is because, they have a good command of English language and good knowledge of Mathematics. Also, the study recommended that Broadcast media should place emphasizes on revamping educational broadcasting to achieve educational development and academic performance among secondary school students, broadcast media should use entertainment function of the media with educational function to hold the interest of the students as well as provide educational learning; producers of educational broadcasting should extent programme coverage to other subjects apart from English Language and Mathematics; producers should be mindful of the use of language. They should discourage the use of Pidgin English in programme presentation and teachers should embrace educational broadcasting as complementary to their efforts in classroom.
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